Announcing Our $18 Million Series A Funding – A New Chapter for Chili Piper

Chelsea Castle

We’re thrilled to announce that we have closed an $18 million Series A funding round with Base 10, Flashpoint, and Gradient Ventures, Google’s AI investment arm.

At Chili Piper, we’ve created the world’s most powerful Inbound Revenue Acceleration platform, allowing us to serve thousands of sales and marketing professionals.

Our solution is simple — we turn inbound leads into qualified meetings instantly.

Chili Piper sits at the intersection of three emerging market trends — inbound, revenue, and acceleration. We are reinventing the entire system of action for revenue teams — the ultimate inbound revenue acceleration solution.

Inbound – The Sweet Spot for Massive Conversion Potential

Inbound marketing or inbound lead generation isn’t new – it’s the art of attracting leads through things like email marketing, social, SEO, and content. Even products themselves have become a powerful tool for driving inbound growth.

Crowded marketplaces, expensive advertising, and the unprecedented disappearance of all channels related to live events and conferences, have made it more difficult than ever to get in front of prospects. That’s why businesses are investing more in online channels.

But antiquated sales processes and slow response times are killing inbound conversion rates and team productivity. Inbound automation has a huge impact on your ability to generate revenue.

Revenue – It’s Everyone’s Business

Ah, revenue. It all boils down to revenue, doesn’t it?

It’s no longer just the sales team’s role to generate revenue. Every team plays a role — from engineering, to development, to marketing — we’re all at this party.

Keep in mind, too, that revenue isn’t just about an initial sale. Revenue comes through upselling, cross-selling, expansions, renewal, and retention. 

Acceleration – Refuse to Go Slow

Today’s sales teams have a need for speed. 

Revenue acceleration takes many forms, including reducing friction in the buyer journey, increasing speed to lead, shortening the sales cycle, and increasing the efficiency of revenue teams and their tools.

With remote work now the status quo, revenue teams are adapting to a new breed of remote tools, meetings, and processes to close deals without face-to-face interactions. 

Most of these changes are good ones, but they also require tools like Chili Piper to get the job done right. 

Instant Inbound – the Future of Inbound Revenue Acceleration

Now more than ever, revenue teams need to be connecting with inbound leads instantly – what we refer to as Instant Inbound.

Chili Piper Meetings and our innovative Concierge feature is making this dream a reality for revenue teams everywhere.

Concierge automates antiquated inbound processes and helps companies achieve instant lead response times. In sales, speed to lead matters, and Chili Piper erases those hours or days that are often lost between a form submission and a rep followup. 

From Fortune 100 enterprise businesses to lean startups, Chili Piper serves a variety of verticals and use cases.

As we enter our next phase of growth, our goal is to connect more industries, organizations, and professionals with the means to achieve Instant Inbound. 

Chili Piper Then, Chili Piper Now, Chili Piper in the Future

Our Series A funding is just one of the many steps along a path of growth and progress. 

Alina and Nicolas, Chili Piper’s husband-wife cofounder team launched the business in 2016, fueled by the belief that revenue teams could do way better — no more dinosaur apps and teeth-grinding delays. 

Nine months of bootstrapping later, Chili Piper was cash-positive. 

Three years later, and the business was celebrating goal-achievements with a company-wide trip to Ibiza. 

Today, less than four years into the adventure, and Chili Piper is once again celebrating the launch of game-changing products, the success of client companies, and growth fueled by the latest round of investment. 

And we’re just getting started. There are many antiquated processes that slow revenue teams down. Juggling calendars, collaborating over email, accessing valuable account intelligence – these are all problems we aim to solve as we reinvent the system of action for revenue teams.

There’s a bright future for inbound revenue acceleration. 

There’s a bright future for Chili Piper. 

Thanks for joining us on our journey.

About the author
Chelsea Castle

Chelsea Castle is the Director of Content Marketing at Chili Piper. A journalist turned empathy-driven marketer, she's also a concert junkie who can often be found #doingthings outside and crafting creative ways to be sustainable.

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