GTM Dispatch.
Editorial insight on demand, pipeline, and inbound conversion, from the teams building and running modern GTM engines.
PUBLISHED BY CHILI PIPER
READ BY MODERN GTM TEAMS
// Start here
// Don't miss
// The GTM Clawllective
Clawllective Videos →Join the community →
// SpicyOps 🌶️
All SpicyOps →
From 15 Reps to 200: Zillow Built a Custom Scheduling Engine on the Chili Piper API
03 AUG 2026 · 4 MIN
Zillow Onboarded an Entire Sales Floor to Chili Piper in Under 20 Minutes Per Rep
03 AUG 2026 · 5 MIN
3 Re-engagement Flows to Stop Pipeline Leaks
21 APR 2026 · 10 MIN
// Customer stories
All customer stories →
Monograph cut routing complexity by 90% after switching from LeanData
Customer story · 13 MAY 2026
Kipu Health connects real prospects with sales within minutes
Customer story · 15 JUL 2025
Fullbay 2x'd chat-influenced pipeline by turning after-hours traffic into booked meetings
Customer story · 01 JUL 2025
// Tactical reads for GTM teams
All posts →What Is an AI SDR — and What Makes One Inbound?
Chili Piper Team · 28 AUG 2026 · 6 MIN
A practical guide to SDR leadership and modern outbound sales strategy
Tainah Subtil · 29 JAN 2026 · 11 MIN
2026: What works (from leaders doing the work)
Roxana Irimia · 14 JAN 2026 · 12 MIN
How Chili Piper turns high-intent prospects into meetings in 60 seconds
Razvan Mihaila · 16 DEC 2025 · 7 MIN
The 2026 GTM Budget Framework
Alina Vandenberghe · 27 NOV 2025 · 9 MIN
The Ultimate Lead Routing Guide and Tech Stack
Candybox · 17 NOV 2025 · 9 MIN
// Live · Spicy GTM events coming up
View all events →16
OCT 26
GTM Clawllective
How to create ad creatives at scale with AI
You have ideas for ads to test but getting them made is where things slow down. Raphael Guilhem (Pletor) will show how to use AI to get more of those ideas out of the backlog and into your campaigns. He’ll break down B2B ads that are performing well, then show you how to create static ads and short videos using AI. From there, he’ll turn one ad into dozens of variations that still look like your brand, without needing a designer or video team for every version. You’ll leave knowing how to turn one ad into a batch of on-brand images and short videos, with a repeatable workflow for making your next round of tests without starting from scratch.
Save my seat →
30
OCT 26
GTM Clawllective
The New Cold Email Playbook with Claude
Reach all your prospects every 60 days with a new message. Michael Saruggia is showing the system he built in Claude and will walk through both of it: the infrastructure that keeps cold email actually landing in the inbox, and the copy and offer design that gets people to respond. The goal is reaching your whole list every 60 days with a new offer, instead of emailing someone once and never again.
Save my seat →
