// Orchestrator

Re-engage the leads you already paid for

No-shows, abandoned forms, dropped follow-ups. Every signal that falls through the cracks today instantly becomes a trigger for the right action.
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The secret sauce behind high-performing GTM teams at
// the problem

Pipeline doesn't disappear. It falls through the cracks.

Most teams lose pipeline not to bad leads, but to the moments nobody catches: the no-show that didn't get a follow-up, the form abandoned at midnight, the high-intent lead who almost booked.

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81%

of B2B forms get abandoned.

🔥

First responder wins — every time

40%

First responder wins — every time

// Problem

Trigger → Decision → Action

Something happens — a meeting is missed, a form is abandoned, a chat goes cold. Orchestrator evaluates the context and fires the right action in the tools your team already uses. No manual follow up. No dropped leads.

01
Trigger

A signal fires

A meeting is missed. A form gets abandoned. A chat goes cold. Orchestrator detects the signal in real time.

02
Decision

Orchestrator evaluates

ICP fit, account ownership, intent history, CRM state — all checked automatically before any action fires.

03
Action

The right step fires

Sequence enrolled. Rep notified. Meeting rescheduled. Booking link sent. In your existing tools — automatically.

Connects natively to your stack

Salesloft
Outreach
Gong Engage
Slack
Clay
HTTP / API
// USE CASES

See what's possible

Your AE is staring at an empty meeting room

A no-show isn't a lost lead. Orchestrator detects the missed meeting and  adds them to a re-engagement sequence before the meeting window closes.

They started filling out your form. Then they stopped

That half-filled demo request is a high-intent lead who got distracted. Orchestrator detects the abandonment, checks ICP fit, and routes them to the right rep — with full context.

Your Chat AI qualified a visitor at midnight. They didn't book

Surface a content offer — a playbook, a webinar, a trial — when intent is high, but the visitor isn't ready to meet. Trade value for the email, then trigger the follow-up automatically.

// Coming soon

Someone from your ICP is on your pricing page. The AE who owns the account needs to know

Orchestrator de-anonymizes the visit, enriches the contact, and Slacks the right rep in real time — with full account context.

// Coming soon

He downloaded your eBook. He shouldn't sit in a 90-day nurture

Split the path based on ICP fit. Enterprise buyers go to a personalized outreach sequence. Everyone else flows into standard nurture. Same form — wildly different outcomes.

They're reading your competitor comparison pages. That's not research — that's intent

Orchestrator de-anonymizes the visit, confirms ICP fit, and triggers a personalized "switching from [Competitor]" sequence from the right rep.

// Coming soon

// EMAIL AGENT

Meet the agent who‍handles the follow-up.

Email Agent sits inside your re-engagement flows as a node. When
someone drops off without booking, it composes a personalized follow-up
with their routing-aware booking link. Every draft is scored before it sends.
Low-confidence emails go to review so you stay in control.

Meet the email Agent
// FAQ

Common questions

What is Orchestrator?

Orchestrator is Chili Piper's event-driven flow builder. A trigger fires (meeting missed, form abandoned, chat closed). A decision evaluates the context. An action happens in your existing tools. Automatically.

What's available in beta?

Three use cases ship on day one: no-show recovery, form-fill rescue, and chat abandon re-engagement. More use cases — including pricing page alerts, content download enrichment, and competitive intent flows — are coming soon.

What tools does Orchestrator connect to?

Salesloft, Outreach, Gong Engage, Slack, Clay, and any system with an API via the HTTP node.

Is this available to all Chili Piper customers?

Beta access opens to a curated group of customers already using Chili Piper. We're looking for teams who want to build flows, break things, and tell us what's missing. If that's you, join the list.

Is there an extra cost?

No. Beta access is included at no extra cost for qualifying customers.

Your website is your best pipeline rep. Let's prove it.