19 Surprising Facts About Lead Response Times
Speed to lead statistics can be scary to look at. Why? Because they reveal that your business probably doesn’t have a fast enough lead response time. See our 19 surprising facts.
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Demand Generation
Helpful resources to grow & convert your audience.
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Announcing: Distro! Optimizing the Inbound Lead Process Has Never Been More Powerful
Routing and assigning inbound leads with no leaky funnel is traditionally impossible. Until now. Our new product Distro is an intuitive lead routing solution.
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Marketing to marketers, PLG, and Demand Gen vs Growth | Jordan Woods @ Cypress.io
For today's episode I was joined by Jordan Woods, Director of Growth Marketing @ Cypress.io. We chat in depth about making the switch from marketing to marketers vs marketing to devs, the mindshift th
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Our secret sauce, the power of brand, and giving the damn demo | Samuli @ Sales and Marketing Show
On today's episode I was asked to join Samuli Salonen's Sales and Marketing Talk Show for an episode all about demand gen. He's somehow made it 73 episodes in and hadn't yet covered DG. Wild. We cover
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How To Make Events More Effective: 3 Ways To Reimagine Your Strategy
Event marketers have similar struggles, pain points, and challenges in their approach to events. Here are some ways to make them more effective.
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QUIZ: How do your conversion rates stack up?
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How DealHub Increased Qualified Opportunities by 20% Using Chili Piper
We sat down with Haim Cohen Mintz, VP of Sales Development & Operations at DealHub, to hear about how Chili Piper has automated their sales process and helped DealHub book more meetings.
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Call to Action: How to Write and Optimize Your CTA + Examples
Learn everything about call to action, including how to write and optimize your CTAs and examples of effective CTAs.
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Evolving your GTM, market shifts, and valuable lessons | Hilary Kay @ Wibbitz
On today's episode of DGC, I had the opportunity to chat with Hilary Kay, CMO at Wibbitz. Hilary dives into her transition from sales to marketing, and how deeply understanding sales is a cheat code f
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Chili Piper vs LeanData: Which Lead Routing Software is Right for You?
Both Chili Piper and LeanData allow companies to route and assign inbound leads. In this article, we outline when each option is best for you.
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How Should You Route Inbound Leads In Your Business?
Whether you’re just getting started or you’re a lead routing aficionado, getting inbound lead routing right is mission-critical in a SaaS business.
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Dark funnel future, gut-based marketing, and feature wars | Nick Bonfiglio @ Syncari
On today's episode I joined Nick Bonfiglio, CEO of Syncari, for his Data Superheroes series. We get into my predictions for the future of demand gen, the important intersection of data and demand, and
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Lead Capture: What it is & How to Capture More Leads
Learn about lead capture and the different ways to capture more leads.
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Double your leads, double your revenue
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Lead Capture Page: Definition, Elements, and Examples
Learn more about lead capture pages like what they are and what to include on them. We also provide examples of lead capture pages.
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The Lead Capture Form: Everything You Need to Know
Learn what lead capture forms are, their essential components, how to increase form conversions, and see examples of effective capture forms.
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Outbound Lead Generation - The Ultimate Guide
Learn what outbound leads are, what outbound lead generation is, the outbound lead gen process, and top outbound lead gen techniques.
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Inbound vs. Outbound Lead Generation
Compare inbound vs. outbound lead generation, including their differences and similarities, benefits of each, and which is best for your business.
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Instant Inbound Masterclass - Respond to leads instantly
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You're Doing Forms Wrong—Here's How To Fix Them
Form conversions are the golden eggs of B2B marketing. So why are form conversion rates so low? We explore what most marketers are doing wrong when it comes to forms and how to fix them.
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A Passion for Psychographics, Innovation for 2025, and Culture at Scale | Craig Handy @ Shopify
On today's episode, I was joined by the pepper connoisseur himself, Craig Handy. Craig is currently the Head of Post Sales / Evolution – Global Revenue Technology & Operations at Shopify. We recognize
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What Is Lead Distribution and How Does It Work?
Learn about lead distribution and the process, the differences between manual and automated distribution, why you should automate your distribution, and what to consider when distributing leads.
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How to Generate Leads For Your Business
Learn how to generate leads for your business. Here are 10 lead generation tactics to help you start generating leads.
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